Courses
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FreeOnline Donor Acquisition
In this 6-session course, you will learn the 4-step model to acquiring new donors online that can be used over a wide variety including web traffic, email, Facebook advertising, Google Ad grants, and more.
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$299.00Why Should I Give to You?
In this 6-session course, you will learn how to connect with the motivations of your donors in a more meaningful way by improving your value proposition – leading to greater giving and generosity.
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FreeYear-End Fundraising for Online Fundraisers
In this 4-session year-end fundraising course, you’ll discover new ideas to craft a successful year-end fundraising campaign for your organization based on years of research and thousands of fundraising experiments. Time: 3 hours and 45 minutes.
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$299.00Email Fundraising Optimization
In this 7-session course, you will learn tested and proven strategies to write, design, launch, and optimize email fundraising campaigns that lead to more donations and revenue for your organization. Time: 5 hours
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$49.00 / monthThe Bold Training
For nonprofit staff and boards that are tired of business as usual and who are ready to take the leap and explore their greatest potential for making an impact in the world.
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$299.00Google Analytics for Nonprofits
In the Google Analytics for Nonprofits course, Chris Mercer will walk you through how to set up Google Analytics, give you a framework to answer your biggest analytics questions, and teach you to navigate the most relevant and helpful reports.
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$299.00Intro to Online Fundraising Optimization
Learn the foundational principles of online fundraising optimization. These aren’t just best practices – they’re tested and proven methodologies that can lead to real growth in your online fundraising efforts. Time: 3.5 hours.
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$299.00Donation & Landing Page Optimization
In this online course, you'll learn tested and proven strategies to create, implement, and optimize email acquisition pages, your main donation page, campaign donation pages, and instant donation pages.
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$299.00Turning Facebook Likes Into Donors
The ability to effectively utilize Facebook for fundraising has eluded fundraisers for years. In this course, you'll learn a proven 4-step strategy to turn Facebook into one of your most reliable and sustainable sources of new donors. Time: 6 hours
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$299.00Copywriting for Online Fundraising
Copywriting is one of the most essential fundraising skills and is the primary tool you have to communicate with your donors. In this course taught by Amy Harrison, you’ll learn proven techniques that lead to better results. Time: 5 hours 30 minutes
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$299.00A/B Testing & Optimization for Nonprofits
Relying on intuition to grow your online fundraising and marketing – even the intuition of an experienced fundraiser – is barely any better than a 50/50 chance. This course on A/B testing will fully equip you to start testing your nonprofit mark